Sponsorship Opportunities

What are my options?

We are happy to customize packages to meet your needs.
If you have ideas about customized sponsorship options, please contact the Dawg Daze team!

Gold Level


  • Two days of promotional presence on Red Square at Student Activities Fair with up to a 100 square foot footprint
  • Opportunity to distribute free products or swag on campus
  • Logo placement in Dawg Daze website
  • Logo placement in signage

Purple Level


  • One day of promotional presence on Red Square at Student Activities Fair with up to a 100 square foot footprint
  • Opportunity to distribute free products or swag on campus
  • Logo placement in Dawg Daze website
  • Logo placement in signage


Sleeve t-shirt logo placement


Tabling opportunity at another Dawg Daze Key Event


Extra 10x10 space at Student Activities Fair (1 day)


Extra 10x10 space at Student Activities Fair (2 day)


  • Dawg Daze Overview

    Each year the University of Washington welcomes over 8,000 new undergraduates to the campus and the U-District. Dawg Daze is the UW’s comprehensive effort to build community among new students, assist them in their transition, and introduce them to their new neighborhood. The program is massive, with more than 250 events over 10 days and participation by more than 60 campus departments. The scale of events ranges from 5,000 person concerts and rallies, to small, personalized walking tours of campus. We invite you to be a part of this longstanding UW tradition and one of the largest college student welcome programs in the country! 

    Sponsorship at Dawg Daze will help your company or group become an advocate for all that the UW has to offer. As the state’s flagship university, the UW provides world-class academics, renowned art, music and drama, elite athletics. The UW serves more students than any other institution in the Northwest. In addition to the entering class, your marketing can make a lasting impression on the broader UW community of 27,000 undergraduate students, 13,000 graduate students, and more than 10,000 faculty and staff.

  • Dawg Daze Key Events

    Key Events at Dawg Daze are our most attended and popular events. Here are a few of those events you can sponsor! Click available links to watch a promo video. 

    Not sure what to offer? Contact us and we can coordinate a partnership that works for you!

  • Tabling Opportunities

    Tabling on campus is reserved for the Dawg Daze Key Event called Student Activities Fair. This two day event is our largest traffic event held on the UW Red Square in the center of campus. 

    Tables are limited. Once we are at capacity, we can put your organization or business on a waitlist. In the event of an organization or business is no longer available to attend, an organization or business on the waitlist will be notified.

    Sponsorship opportunities are evaluated based on existing services on campus in collobration with our campus partners. For example, all health related entities will be directed to Healthy Huskies Health Fair managed by Hall Health as an effort to align with the centralized wellness efforts on campus and all academic support entities will be directed to work with Academic Support Programs. Sponsorship opportunities will also be evaluated based on existing campus-wide sponsorships. 

    In the event of inclement weather, Student Activities Fair will continue as scheduled, unless lightning occurs. The closing of the Student Activities Fair is at the discretion of the First Year Programs and Student Activities Office staff. 

    Table Placement
    In order to arrange for an appropriate flow of participants, table placement and arrangement will be managed by the Dawg Daze staff. Moving tables or swapping with other table occupants will not be permitted without approval by Dawg Daze staff. Additionally, representatives at each table should stay within five feet of their designated table. Wandering through the fair to distribute materials or recruit session participants will not be permitted.

    Distribution of Materials
    Departments and organizations are encouraged to distribute materials, information, and swag to students, parents, and family members. We further encourage those materials to be environmentally sustainable. Specific materials prohibited from distribution include: alcohol or other drug paraphernalia (ex: bottle openers, shot glasses, cigar cutters, ash trays) and potentially allergenic sprays or fragrances.

  • Sponsorship FAQs

    How do I get a table at the Student Activities Fair for my business or organization?
    Student Activities Fair is one of the key events at Dawg Daze. We invite non-University of Washington businesses and organizations to table at the fair as part of a sponsorship package. Tabling is not available to non-UW entities unless associated with a sponsorship package. All non-UW entities are considered in context of existing campus resources and UW First Year Programs sponsorship guidelines.

    Does the UW First Year Programs provide access to electricity and wi-fi while tabling?
    Most spaces available at Student Activities Fair does not have access to electricity, we can work with you on an individual basis if you will require access to electricity. Wi-fi is available on campus to guests. 

    What are other sponsorship opportunities with First Year Programs?
    Our office coordinates several other programs that are available for sponsorship opportunities. Sponsorship for Advising and Orientation (A&O) is limited, you can email us at ddadmin@uw.edu to learn more.